BFCM 2021 Contribution

DO GOOD

Including updates on progress!

Our Donation History

  • November 2018 wool& launched

UPDATE 11/2022

We received images of our Korean factory partner’s new employee lounge/break room! Their upgraded space is all ready, complete with massage chairs. Thanks for helping making this happen.

UPDATE 12/2021

We received new photos from our factory in Korea. The 4th floor is sewing production and 3rd floor is the cutting and steam, pack, and fold department.

 

The exterior of our Korean partner’s new factory.

 

DO GOOD CONTRIBUTION 2021

Historically, rather than running a flash sale or promotion for BFCM (Black Friday Cyber Monday), we’ve chosen to contribute a portion of our sales to an organization (such as female-empowerment organizations like Girls on the Run and Girls Who Code), who can use the funds in a meaningful way.

Do good is one of three core values at our company, and we strive to embody this value whenever we can. Our customers remind us to do good on a daily basis. We see it in our Facebook Group, where the idiom “kindness begets kindness” is practiced all the time.

As a thoughtful brand that is built around the premise of “slow fashion,” our goal is to offer quality merino items at a fair price. The concept of marking items up, in order to later discount them and encourage impulse buying, doesn’t help us accomplish our goal of mindful consumption.

This year, we’ve decided to do something a little different. We’re using BFCM as an opportunity to express our gratitude to the team who sews our clothing. And we’d like to invite the wool& community to join in as well. Recognizing the people who sew our garments feels honest and important—after all, we wouldn’t be able to accomplish what we do if it weren’t for our sewing factory partners.

We’re proud of this relationship we have formed and we appreciate that our factory partner provides a complete benefit package of medical insurance, paid vacation, and complimentary lunch. We like to think of them as an extension of our team, not just a “vendor.”

We appreciate the dedication of the sewing team that makes our beautiful garments, and we know you do too! So we reached out to ask if there was something extra we could do this holiday season to express our thanks for their work.

Our factory partner recently opened a larger sewing facility to keep up with demand. They mentioned that they’re finalizing plans for the new lounge / break room and that a Black Friday Cyber Monday contribution from wool& would help make this an extra special space for their team.

This year we’ll be donating 10% (up to $10,000) of every purchase between Black Friday (11/26) to Cyber Monday (11/29) toward a new employee lounge/break room for our Korean factory partner. We’ll be updating this page over time with before and after photos. Thank you for your participation!

Before photos of the new factory’s interior spaces.

 
Mac Bishop